Veganism in Global Asian Communities: A Systematic Study of Key Factors Influencing this Growing Trend

International Journal of Humanities and Social Science
© 2021 by SSRG - IJHSS Journal
Volume 8 Issue 5
Year of Publication : 2021
Authors : Eesha Garimella
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How to Cite?

Eesha Garimella, "Veganism in Global Asian Communities: A Systematic Study of Key Factors Influencing this Growing Trend," SSRG International Journal of Humanities and Social Science, vol. 8,  no. 5, pp. 84-97, 2021. Crossref, https://doi.org/10.14445/23942703/IJHSS-V8I5P113

Abstract:

There is a growing trend towards a vegan lifestyle around the world. The main aim of this research study was to investigate the factors underlying the pursuit of veganism, specifically in global Asian communities. An online survey was sent out to vegan communities in various countries. Respondents of Asian descent were asked to rate the importance of different factors that influenced their decision to adopt and maintain a vegan lifestyle. It was evident from the results that environment and animal welfare played the largest role, with health coming in at a close third, in driving the decision to go vegan. Factors such as religion, family upbringing, and social media influence were far less significant. These findings suggest that compared to previous generations, currently, people are far more aware of global issues and the individual role in the future of the planet. This study recommends that existing vegan societies may want to highlight the positive impact on the environment, animal welfare, and health in their advocacy and campaigns to promote veganism.

Keywords:

Vegan, veganism, animal welfare, environment, the Asian community.

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